One of our goals at ExpertHub is to make online marketing a lot simpler and more effective for professionals. We have found that Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are often too complicated or time consuming for professionals to figure out while they are busy running their practice. And taking the quick road by simply getting listed in an online directory – like the yellow pages – is difficult to measure and often doesn’t generate consumer leads.
That’s why ExpertHub exists – to lay the groundwork for successful online marketing and SEO efforts so you don’t have to.
We know that a one-size-fits-all approach to online advertising does not meet most unique business needs. Therefore, we have created three different advertising programs to help you effectively use the internet to generate a positive return on your investment and take advantage of the power of our network. Our three programs are not mutually exclusive though. In fact, our most successful professionals use all three to maximize their return.
Exclusive - An exclusive listing means you will be the only professional that the consumer is connected with for the specific website and geographies you select in our network. We only offer exclusivity for approximately 20 legal websites. Because you are the only professional the consumer is connected with, these leads are more likely to convert to paying clients.
Network - A network listing exposes you to consumers from all the websites in our network. We believe that consumers benefit from seeing a limited number of options. Therefore, this program is semi-exclusive and the consumer can choose which professionals to connect with from a short list of results.
Open Inquiry - Our open inquiry program connects you with consumers when we do not have a local professional that exactly matches the consumer’s request. This option exists because it is difficult to have coverage across all our categories and geographies at all times.
So how do you decide? Our representatives are experienced at helping you find the right mix to meet your goals. They will talk you through the options and make recommendations based on your needs and requirements.
We know budgets might be constrained. We have many clients who started with a small subscription of one practice area and location, and soon found that casting a wider net created greater exposure to the clients they seek, increasing the number of consumers they were able to connect with, and boosting their ROI. ExpertHub owns over 25,000 websites (15,000 of which are legal) that potential clients can locate your practice through; take advantage of all that the ExpertHub community has to offer.
